A Tik Tok star from a small city in Tennessee has made it his mission to show the world British food is not all that bad. Food reviewer Kalani Smith, who goes by Kalani Ghost Hunter (KGH) online, racks up millions of views posting his reviews on social media – from Welsh cakes to Greggs.

Viral US TikToker's mission to prove British food isn't bland
Viral US TikToker’s mission to prove British food isn’t bland


After initially building up a following investigating the paranormal, a pivot to reviewing British culinary staples has seen Mr Smith’s follower count balloon to more than three million on TikTok alone.

Having recently toured south Wales, Mr Smith boldly declared Cardiff Market’s food beats London’s Camden Market’s “10 times out of 10″.“The most interesting thing about this journey… is that the perception around the world, especially in the US, is that the food in the UK is bland, it’s bad,” said Mr Smith.

“I think my whole objective up until this point has been is to document that this is not the case.
“There’s obviously things that are not good in every country, but there’s also some things that are absolutely incredible.”However, Mr Smith does not have such kind words for all of the UK’s traditional dishes, saying pie, mash and liquor was the worst thing he had.
“That’s a London thing… but that liquor sauce is just not something that I would ever want to eat again.”

Viral US TikToker's mission to prove British food isn't bland
Viral US TikToker’s mission to prove British food isn’t bland

On a recent whistle-stop tour of south Wales, Mr Smith visited Newport, Cardiff, Port Talbot and Swansea. “One of the highlights of the trip definitely had to be the Welsh cake… absolutely incredible,” said Mr Smith, after visiting Cardiff Bakestones in the city’s market. “My first trip here, I had a horrible Welsh cake from Morrisons out of a package, and everyone told me, you have to get a fresh one.

“We went to the Cardiff market and had some incredible food, Welsh cake being one of those. “Another highlight of Welsh cuisine was our famed traditional Welsh… tacos?
“Some of the best tacos I’ve had in the UK can be found in Cardiff Market,” he said of the market’s The Bearded Taco.

In Swansea, he said he had a “really good experience” with cockles and laverbread and Welsh rarebit. “I had to get laverbread from Wales. I had this cockles and laverbread concoction that actually was really good. “Laverbread by itself, without cooking. It was not a good idea.”

In the world of food trends and viral content, one American TikToker is on a mission to debunk a long-standing stereotype: that British cuisine is bland. With a mix of humor, curiosity, and a lot of taste tests, this social media star is taking viewers on a flavor-filled journey through the UK’s culinary landscape.

Meet the TikToker

Known for her energetic and engaging videos, Jamie Collins has captured the attention of millions with her explorations of global foods. When she announced her latest mission—to prove that British food is more exciting than people think—her followers were both intrigued and skeptical. After all, British food has often been unfairly labeled as uninspired, a notion Jamie was determined to challenge.

A Flavorful Adventure

Viral US TikToker's mission to prove British food isn't bland
Viral US TikToker’s mission to prove British food isn’t bland

Jamie’s approach has been both entertaining and educational. Armed with a camera and an adventurous palate, she’s been visiting various British eateries, from bustling food markets to traditional pubs. Her TikToks feature everything from classic fish and chips to lesser-known delights like Yorkshire pudding and Cornish pasties. Her enthusiastic reactions and detailed descriptions aim to showcase the rich flavors and diverse influences in British cuisine.

One standout video shows Jamie trying a traditional full English breakfast. With each bite, she highlights the surprising complexity of the dish, from the savory sausages to the perfectly cooked eggs. Her reactions are genuine, often accompanied by witty commentary and playful comparisons to American favorites.

Changing Perceptions

Through her content, Jamie is not only promoting British food but also encouraging a broader appreciation for global cuisines. By focusing on the stories behind the dishes and the people who make them, she’s providing a fresh perspective on a topic often reduced to clichés. Her videos challenge the stereotype that British food lacks flavor and demonstrate that there’s more to it than meets the eye.

The Impact

The response to Jamie’s mission has been overwhelmingly positive. Viewers are flocking to her page to see her latest British food adventures, and many are sharing their own experiences with British cuisine. The conversations sparked by her videos are helping to shift perceptions and encourage people to explore foods they might have previously dismissed.

Viral US TikToker's mission to prove British food isn't bland
Viral US TikToker’s mission to prove British food isn’t bland

In an age where food trends can spread as quickly as a TikTok video, Jamie Collins is making a significant impact. By showcasing the vibrant and flavorful side of British cuisine, she’s proving that there’s much more to British food than the bland stereotype suggests. Her mission not only makes for entertaining content but also fosters a greater appreciation for the diverse flavors found across the globe.

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